Canadian outerwear brand Canada Goose is making headlines for all the right reasons. In response to COVID-19, Canada Goose has stepped up to the plate to ramp up domestic production of personal protective equipment (PPE) for frontline healthcare workers across Canada. For two weeks, Canada Goose reopened all of its eight Canadian facilities and brought in … Continue Reading
Reigning overwatch MVP retires to compete in Valorant Reigning Overwatch MVP Jay “Sinatraa” Won announced his retirement from Overwatch on Tuesday. Won will now compete in Valorant as part of esports organization Sentinels, according to ESPN. Arda Ocal breaks down Won’s retirement in the video below.
Hip-Hop superstar hosts concert through Epic Games during COVID-19 Travis Scott and Epic Games teamed up Thursday night to host a virtual concert. The concert hosted through the game Fortnite was a way for Scott to introduce his new song “The Scotts.” The in-game event lasted for ten minutes. Each time a new track played, … Continue Reading
Episode 1: Volume 1 – In The Box There’s something about labels marketers tend to like. The label creator, influencer or sneakerhead to some is synonymous and is only differentiated by a matter of perspective. Regardless, I’ve been labeled a sneakerhead for much of my adult life. Growing up, the name had cache as it … Continue Reading
Kawhi Leonard’s Lasting Impression Last summer, when Toronto Raptors president of basketball operations Masai Uriji traded All-Star DeMar Derozan to the San Antonio Spurs for Kawhi Leonard, Raptors fans weren’t sure what to expect for the coming season. The possibilities, however, created a sense of hope and optimism – and one thing we knew for … Continue Reading
Coffee, Cannabis, and Clothing Canada is set to legalize Cannabis for recreational use on October 17, 2018. There’s lot’s to learn and discover about the heavily regulated cannabis industry. It is more important than ever as the application of Bill C-45 continues to evolve daily and province-by-province. In the upcoming weeks, I’m sure there will be … Continue Reading
Her Own Style Styling my daughter in the latest pair of Jordan’s when she was young was a lot of fun. She enjoyed wearing the same kicks as her pops, as well as her younger brother when we ventured out on the town. Like most daughters, she began to develop her own sense of style … Continue Reading
He’s in The Hall of Fame Last night the 2018 Naismith Memorial Basketball Hall of Fame class was enshrined in Springfield, Massachusetts. Headlining this year’s inductees were Ray Allen, Grant Hill, Jason Kidd, and Steve Nash, each who represent a moment in time for me. Grant Hill illustrates the pain of enduring back-to-back national championships from Duke in … Continue Reading
Kaepernick Has Klout Last week I wrote about Nike’s recent stock performance. I also wrote about how innovation and newness at Nike are what’s driving the brands’ performance. Nike’s incredible revisit of archival marketing tactics tells me the brand is close to, if not firing on all cylinders. On Monday, Nike announced that Colin Kaepernick would be … Continue Reading
Books Burke Backs I’ve been an entrepreneur for ten years. I’ve made a lot of mistakes during this time, but I’ve also had a lot of wins. I credit my capacity to learn the math associated with running a business, as well as my accountant for helping me stay focused and recover from some financial setbacks. In the … Continue Reading
