On October 1, adidas Originals dropped an oddly addictive and satisfying video – the type you watch more than once. The occasion was the launch of two new ZX 2K BOOST colourways. The athletic brand teamed up with the ‘ZXience Network,’ who took over adidas Originals’ YouTube channels for a few weeks, creating the creative and … Continue Reading

Skincare company Deciem is swapping Black Friday for KNOWvember. In an effort to stress that skincare purchases are should be based on education over impulse, last November, the Canadian company asked customers to take a step back and shop slowly. “For us, Black Friday no longer felt like a people or planet-friendly event, and so … Continue Reading

At a time when we can collectively use all of the uplifting we can get, a new pair of Nike sneakers like the Air Force 1 Low upcoming drop are designed to send a positive message during the COVID-19 pandemic. Part of Nike’s anticipated Fall 2020 Collection, the new AF1 colourway features the words, “Be … Continue Reading

Arriving just in time for the holidays, the sleek and easy on the eyes adidas Yeezy 700 V3 Eremiel is the hottest new addition from Kanye West. The futuristic footwear – which is set to release on December 21 – features a charcoal-black engineered upper and the signature cage overlay found on the Yeezy 700 … Continue Reading

Popular streetwear go-to Supreme and outerwear brand The North Face have teamed up once again to release a collection of jackets and accessories that are as fashionable as they are functional. The line, which just dropped on October 29, caters to everything from brutally cold Canadian winters, to fall days in the city, and outdoor … Continue Reading

Jordan Brand has just released the Air Jordan1 in a vibrant “Lucky Green” colourway – and it’s exclusively for the (lucky) ladies. Part of Jordan Brand’s Holiday 2020 retro collection, the shoe is inspired by Michael Jordan’s 1986 NBA Playoffs 63-point game against the Boston Celtics. That history making game – back when the basketball … Continue Reading

We’ve seen no shortage of the Jordan Brand’s Court Purple colourway this year. It’s appeared on both the Air Jordan 4 and the Air Jordan 1. Most recently, the vibrant hue appears on the Air Jordan 1 Low. Expected to release in the coming weeks, the Air Jordan 1 Low in Court Purple is essentially … Continue Reading

The adidas YEEZY GOR-TEX sample is the type of shoe you love to hate. But there’s something captivating about the bizarre boot. Recently, adidas fan page @adisight shared images of what is believed to be one of only three samples of the YEEZY GOT-TEX in existence. The chunky, utilitarian boot features the waterproof and breathable … Continue Reading

Kanye West is no stranger to taking to Twitter to announce big plans – whether they materialize or not. One of the rapper’s most recent ambitions (aside from his appearance on ballots as a vice presidential candidate) – as announced on Twitter, naturally – is to unite Adidas and Nike for a powerful collaboration. Having … Continue Reading

In August, the highly anticipated Union x Air Jordan 4 collaboration dropped on Unionlosangeles.com and in store. The shoes are the sequel to a 2018 Air Jordan 1 collaboration. Not surprisingly, the retro-looking shoes sold out quickly during the retail release, leaving many would be purchasers seemingly out of luck. But those willing to drop … Continue Reading